Ever wished you could get a clear, in-depth look at your social media performance without needing a degree in data science? ๐ค
Well, with NapoleonCatโs Analytics, that's exactly what you get!
We've all been there: hopping from one social platform to another, trying to make sense of different metrics, drowning in spreadsheets... It can be a mess, right?
So, why not let NapoleonCat do the heavy lifting?
With NapoleonCat's Analytics, you get real-time, in-depth insights on your and competitor social media performance across multiple platforms - all in one place. Let's get down to it!
How it works
Once you've connected your social media profiles (or those of your competitors) to NapoleonCat, we start tracking the juicy stuff! ๐
Engagement rates, reach, hashtag effectiveness, follower growth, demographics, you name it. ๐
You get a sleek, easy-to-follow dashboard filled with charts and tables that visualize your performance.
Choose your timeframe, create groups and sets of profiles, and even download .png charts.
All that in a few clicks!
Supported platforms
๐ With NapoleonCat, you can track analytics for both the profiles you manage and those you're keeping an eye on.
โณ We show you data for any timeframe you specify (but max 12 months back for the Standard Plan, 24 months back for the Pro Plan, and unlimited for custom plans).
Now, let's get into the nitty-gritty.
Profiles you manage
We know there's a lot to take in, so we've created a neat outline to help you navigate through the data storm!
โ
The data for the profiles you manage is visualized in handy charts and tables. So, here's what you get:
๐ Facebook (managed)
Summary ๐
Fan count ๐ฅ
Social Interaction Index ๐
Engagement rate ๐ฅ
Response rate ๐
Fan daily chart ๐
Social Interaction Index daily chart ๐
Reach ๐
Active users ๐ฅ
Active users as % of fans ๐ข
Total reach chart in 1-day, 7-day, and 28-day increments (non-viral, viral, paid, organic, total) ๐
Fan daily chart ๐
Fan growth ๐ฑ
Active users by day ๐๏ธ
Page fans by country ๐
Page fans world map ๐บ๏ธ
Impressions ๐๏ธ
Non-viral impressions ๐
Viral impressions ๐ฅ
Organic impressions ๐ฑ
Paid impressions ๐ฐ
Total impressions ๐
Impressions chart in 1-day, 7-day, and 28-day increments ๐
Engagement ๐ฌ
Social Interaction Index (SII) daily chart ๐
Engagement Rate (ER) daily chart ๐
Interactions (shares, reactions, mentions, posts to page, comments) daily chart ๐
Split of interactions chart (comments, shares, reactions) ๐
Reactions daily chart (like, love, haha, wow, sad, angry, total) ๐
Split of reactions chart ๐
Inbox messages by sentiment ๐
Content ๐ผ๏ธ
Page admin activity daily chart (posts, comments, reactions) ๐
Page admin post types chart (link, photo, video, text) ๐
Percentage of post types ๐ข
Page post engagement by days chart (engagement rate) ๐
Post engagement by hours ๐
Top 10 most engaging pieces of content (further divided into paid reach, organic reach, viral reach, total reach, engagement rate, comments, reactions, lifetime) ๐
Video ๐ฅ
Number of video posts ๐น
Reactions to video posts ๐
Comments on video posts ๐ฌ
Shares of video posts โ๏ธ
Video views in 1-day, 7-day, 28-day increments (paid, organic, total) ๐
Number of at least 10-sec views in 1-day, 7-day, 28-day increments ๐
Number of at least 30-sec views in 1-day, 7-day, 28-day increments ๐
Video views autoplayed and clicked to play โถ๏ธ
Repeated video views ๐
Video views (up to 10, 30 seconds and all) ๐
Hashtags #
Number of posts with hashtags vs. post Engagement Rate ๐
Types of hashtags used with: ๐
Comment count ๐ฌ
Like count ๐
Average Engagement Rate ๐ฅ
Influencers ๐
TOP 20 most active users (posts, comments, reactions, interactions, activity index) ๐
TOP 10 most engaging fan content ๐
๐ธ Instagram (managed)
Summary ๐
Follower count ๐ฅ
All posts ๐
New posts ๐
New interactions ๐ฌ
Engagement rate ๐ฅ
Follower daily chart ๐
Followers ๐ฅ
Follower daily ๐
Follower change daily ๐
Followers by country ๐
Followers world map ๐บ๏ธ
Followers by city ๐๏ธ
Followers by age ๐ถ๐ด
Followers by gender โ๏ธโ๏ธ
Engagement ๐ฌ
Engagement Rate ๐ฅ
Likes ๐
Comments ๐ฌ
Interactions ๐ฌ
Engagement Rate (ER) daily ๐
Interactions daily ๐
Interactions by days of the week ๐๏ธ
Inbox messages by tags ๐ท๏ธ
Inbox messages by sentiment ๐
Reach ๐
Profile content reach (unique users) in 1, 7, and 28-day increments ๐
Profile content impressions in 1, 7, and 28-day increments ๐
Profile views daily ๐
Clicks on Call-to-Action buttons daily ๐
Content ๐ธ
Number of posts ๐
Photos ๐ผ๏ธ
Videos ๐ฅ
Carousel ๐
Posts by day ๐๏ธ
Post engagement by post type (photos, videos, carousels) ๐
Post engagement by number of hashtags (vs average Engagement Rate) ๐
Post engagement by days of the week (vs average Engagement Rate) ๐๏ธ
Post engagement by hours (vs average Engagement Rate) ๐
Posts by engagement rate ๐
Hashtags #
Hashtag cloud โ๏ธ
Hashtags (name, the numbers of posts used, comments, likes, Engagement Rate) ๐
Stories ๐
Number of stories ๐
Stories by day ๐๏ธ
Top stories: impressions, unique account impressions, replies, tap forward count, tap back action, exit action ๐
๐ฅ YouTube (managed)
๐โโ๏ธ Just a quick note about YouTube. Due to their strict guidelines for third-party apps like NapoleonCat, we can only show you data that goes back to one month tops.
A little sad, we know, but that's how YouTube rolls. Our apologies for this, but even with this hiccup, you'll still get plenty of actionable insights!
Summary๐
Subscribers ๐ฅ
Videos ๐น
Views ๐
Interactions ๐ฌ
Engagement Rate ๐ฅ
Sentiment ๐
Subscribers Daily Chart ๐
Reach ๐
Subscribers Daily Chart (new subscribers, % change) ๐
Subscribers Growth Daily ๐
Content ๐
Videos ๐น
Views ๐
Average views per video ๐๏ธ
Sentiment ๐
Top videos (publication date, views, comment count, like count, dislike count, interactions, engagement rate, sentiment) ๐
๐ผ LinkedIn (managed)
Summary ๐
Followers ๐ฅ
Posts ๐
Impressions ๐
Interactions ๐ฌ
Engagement Rate ๐ฅ
Followers Daily Chart ๐
Followers ๐งโ๐คโ๐ง
New Organic Followers ๐ฑ
New Paid Followers ๐ฐ
Total Followers ๐ฅ
Followers Daily Chart ๐
Followers Change Daily Chart (new organic and new paid) ๐
Page ๐
Page Impressions ๐๏ธ
Lifetime Page Impressions โณ
Page Mentions ๐ฌ
Page Impressions Daily Chart vs Reach ๐
Page Lifetime Impressions World Map ๐บ๏ธ
Page Mentions Chart (mentions in posts, mentions in comments) ๐
Engagement ๐
Reactions ๐
Comments ๐ฌ
Shares โ๏ธ
Clicks ๐
Interactions ๐ฌ
Interactions Daily Chart (by comments, clicks, reactions, shares, all interactions) ๐
Impressions Chart ๐
Engagement Rate Daily (NapoleonCat metric) ๐ฅ
LinkedIn Engagement Rate Metric ๐ข
Content ๐
Posts ๐
Impressions ๐
Reactions ๐
Comments ๐ฌ
Shares โ๏ธ
Clicks ๐
Engagement Rate (NapoleonCat metric)๐ฅ
LinkedIn Engagement Rate ๐
Posts by Day ๐๏ธ
Page Post Engagement by Days (number of posts vs engagement rate) ๐
Post Engagement by Hours vs Engagement Rate ๐
Average Interactions per Post ๐
Posts List (impressions, reactions, comments, shares, clicks, engagement rate, LinkedIn engagement rate) ๐
And now onto the profiles you follow and the analytics they come with. ๐
Profiles you monitor
๐โโ๏ธ Just a heads up. While the analytics of monitored pages may not be as detailed as your managed social media profiles, trust us, there's still a whole bunch of insights to be found! So, let's get to it.
๐Facebook (monitored)
๐ Summary
๐ฅ Fans
๐ข Social Interaction Index
๐ฌ Engagement Rate
๐ Response rate
๐ Daily Fans chart
๐ Daily Social Interaction Index chart
๐ Reach
๐ Daily Fan changes & % change
๐ Fan growth chart
๐ฌ Engagement
๐ Daily Social Interaction Index (SII) chart
๐ Daily Engagement Rate (ER) chart
๐ Daily Interactions chart (shares, reactions, mentions, posts to page, comments)
๐ Share of Interactions chart (comments, shares, reactions, page mentions, post by fans)
๐ผ๏ธ Content
๐ Daily Page admin activity chart (posts, comments, reactions)
๐ Page admin post types chart (link, photo, video, text)
๐ Percentage of post types
๐ Page post engagement by days chart (engagement rate)
โฐ Post engagement by hours
๐ฅ Top 10 most engaging pieces of content (comments, reactions, shares, lifetime, engagement rate)
#๏ธโฃ Hashtags
๐ Number of posts with hashtags vs. Post Engagement Rate
๐ Types of hashtags used with ๐ฌ Comment count, ๐ Like count, ๐ฅ Average Engagement Rate
๐ Influencers
๐ฅ Top 10 most engaging fan content (type, ๐ฌ comments, ๐ reactions, ๐ shares, ๐ response time, ๐ฌ Engagement rate)
๐ธ Instagram (monitored)
๐ Summary
๐ฅ Followers
๐ผ๏ธ All posts
๐ New posts
๐ฅ New interactions
๐ฌ Engagement rate
๐ Daily Followers chart
๐ฅ Followers
๐ Daily Followers chart
๐ Daily Followers change chart
๐ฌ Engagement
๐ฅ Engagement Rate
๐ Likes
๐ฌ Comments
๐ฅ Interactions
๐ Daily Engagement Rate (ER) chart
๐ Daily Interactions chart (comments, likes, total)
๐๏ธ Interactions by days of the week
๐ผ๏ธ Content
๐ Number of posts, Photos, Videos, Carousels
๐๏ธ Posts by day
๐ Post engagement by post type (photos, videos, carousels)
๐ Post engagement by number of hashtags (vs. average Engagement Rate)
๐ Post engagement by days of the week (vs. average Engagement Rate)
๐ Posts by engagement rate (๐ฌ comments, ๐ likes)
#๏ธโฃ Hashtags
๐ Hashtag cloud
๐ท๏ธ Hashtags (name, numbers of posts used, ๐ฌ comments, ๐ likes, ๐ฅ Engagement Rate)
๐ฅ YouTube (monitored)
๐ Summary
๐ฅ Subscribers
๐๏ธ Videos
๐๏ธโ๐จ๏ธ Views
๐ฅ Interactions
๐ฌ Engagement Rate
๐ Sentiment
๐ Daily Subscribers chart
๐ Reach
๐ Daily Subscribers chart: New Subscribers & % change
๐ Daily Subscriber growth chart
๐๏ธ Content
๐น Videos
๐๏ธโ๐จ๏ธ Views
๐ฅ Average views per video
๐ Sentiment
๐ฅ Top Posts: ๐ Publication, ๐๏ธโ๐จ๏ธ Views, ๐ฌ Comments, ๐ Likes, ๐ Dislikes, ๐ฅ Interactions, ๐ฌ Engagement Rate, ๐ Sentiment
Features and get started
To make the most of NapoleonCat's analytics, first link up the social media profiles you handle, along with any other profiles you'd like to monitor for some sneaky competitor analysis. ๐ต๏ธโโ๏ธ
Once you've done that, give it some time for the data to populate. Before you know it, you'll have a bunch of insights waiting for you in NapoleonCat's Analytics!
๐ญ Track Performance Across Channels: Monitor how your profiles are doing across Facebook, Instagram, LinkedIn, and YouTube
๐ Custom Time Period: Analyze data over the time period you specify. Whether you want to look back on the last week or the last year, you've got the power
๐ Track Key Metrics: Follow vital metrics like engagement rates, reach, follower growth, demographics, and more
๐ Groups and Sets: Organize your profiles into groups and sets for easier and more efficient management
๐ผ๏ธ Downloadable .png Charts: Download charts in .png format to showcase social media analytics during meetings
๐ฎ Demographics & Growth: Watch your follower count grow, and keep track of the demographics of your audience
๐ Profile Comparison: Pit your social media profiles against each other or against your competitors. Comparison is the first step towards improvement!
There's a ton more NapoleonCat can do. Connect, analyze, iterate, and win at your social media game! ๐ฏ
We feel you, the wealth of analytics options can seem a bit much at first. But, let's make it easy for you:
Related articles
We've rounded up a few reads to smooth your analytics ride. Take a peek at these articles that are ready to guide you! ๐
๐ฏ Engagement Rate Explained: This article breaks down this essential social media metric in a digestible way that's easy to understand and apply
๐ Social Interaction Index Explained: Understand the Social Interaction Index and learn how it can provide valuable insights into your brand's social media performance
โ๏ธ Engagement Rate vs. Social Interaction Index: Learn the key differences between Engagement Rate and Social Interaction Index and decide which metric is most relevant for your unique goals
โAnalytics FAQs: Got queries? We've got clarity! This article covers everything about our data sources, how long we retain data, and the accuracy of it
๐ Social Footprint Unmasked: Curious about your sway on different social media channels? Discover the art of cross-channel comparison and rule the social media kingdom with confidence!
๐ฉโ๐ป Group Profiles Like a Pro: Want to compare your profiles like an analytics whiz? Data Sets are your ticket to benchmarking brilliance
๐ค Reach Explained: Understand the concept of 'reach' in social media analytics. This piece explains what 'reach' means and why it matters
๐บ Facebook Video Analytics: Elevate your video game. This articles provides insights on Facebook video analytics, so you can get maximum juice out of your video content!
Benefits and use cases
Alright, let's be real here, we could go on about how "NapoleonCat will elevate your social media presence" and other such fluffy stuff. ๐
But wouldn't it be better if we dished out some true, relatable use cases that our users have pulled off?
Here's what you too can achieve with NapoleonCat! ๐
๐ต๏ธโโ๏ธ Detective Time: Spotted a competitor's stats skyrocketing? Time to play detective. Dive into their recent campaigns, and see what made them a hit. Use these to improve your own strategy!
๐ฏ Target Audience: Not sure who your top followers are? Use NapoleonCat to identify your most engaged users. Then tailor your content strategy to appeal to this audience!
๐ Content Performance: Confused about which type of content is performing best? NapoleonCat can help you analyze your content performance and discover what your audience loves most
And... that's a wrap!
๐จ๏ธ Our Customer Success team is ready to assist you with anything you need. Just reach out on chat in the bottom right-hand corner of your screen.