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Publisher: Overview, Features, Benefits
Publisher: Overview, Features, Benefits

Master multi-platform posting: schedule, post, and discuss drafts across social media platforms

Napoleon The Cat avatar
Written by Napoleon The Cat
Updated over a week ago

Hey there, social media rockstars! 🎸

Juggling five different platforms like Facebook, Instagram, LinkedIn, Google My Business, and TikTok can make your head spin, right?

But here's a thought – what if you could spend more time creating amazing content and less time bouncing between platforms?

With NapoleonCat, you can put the juggling balls down and schedule posts for all platforms at once! ✍️

The Publisher in NapoleonCat

How it works

Consider NapoleonCat your Swiss army knife for social media posting. πŸ—‘οΈ

With it, you can get all your posting and scheduling done across multiple platforms in one fell swoop and sync content.

πŸ“… Different formats like reels? No problemo! An organized content calendar? Consider it done. Collaborate on drafts? Easy peasy!

All these goodies are packed into one user-friendly tool.

Supported platforms, formats, and actions

The Publisher in NapoleonCat

πŸ’‘ To give you a clearer view of what the Publisher brings to the table, we've whipped up a handy chart detailing its capabilities:


Supported Formats

Additional Info


  • Posts, Reels

  • Post images, videos;

  • Add links with UTM tags;

  • Narrow down post visibility settings;

  • Make hidden posts


  • Posts, Reels, Carousels

  • Post images, videos;

  • Add location;

  • Add the first comment


  • Company Posts

  • Post images, videos;

  • Add links with UTM tags


  • Video posts

  • Can disable comments, duets, and stitches

Google My Business

  • What's New, Events, Offers

  • Add CTA buttons: book, order online, buy, learn more, sign up, call now;

  • Add voucher codes, offer links, terms and conditions


Now that we've set the scene, let's uncover some of the features you can play with in NapoleonCat's Publisher πŸ‘‡

  • πŸ”„ Post and Schedule Across Platforms: One-click posting to Facebook, Instagram, LinkedIn, Google My Business, and TikTok

    Use the Sync Content feature to splash your post across all your platforms in a single move;

  • ⌚Post Scheduling: Instantly share exciting news or plan your content in advance;

  • 🎞️ Support for Different Formats: Post images, videos, reels, and more;

  • πŸ—“οΈ Content Calendar: Visualize your posting schedule and keep your content organized;

  • πŸ‘₯ Team Collaboration: Assign tasks, approve posts, and discuss drafts with your team;

  • πŸ“ Save Drafts: Save posts in draft format for further refinement;

  • πŸ“‚ Internal Titling and Tagging: Organize and track your content with internal titles and tags for internal navigation and clarity;

  • πŸ”„ Duplicate Post Function: Replicate your top-performing posts across various channels with a single click;

  • πŸ‘οΈ Post Previews: See what your post will look like before it goes live;

  • πŸ“ Instagram Tags: Add location tags or tag others in your posts;

  • 🏷️ Add UTM Tags: Track conversions and sales in Google Analytics;

  • πŸ“Š Analytics and Reports: Understand what's working and what's not;

  • πŸ’¬ First Comment Scheduling: Schedule your first comment with your Instagram post;

  • πŸ“ Adjust Image Ratio: Make sure your images look perfect on every platform;

  • πŸ”’ Facebook Post Visibility Settings: Control who sees your Facebook posts

Start posting

βž• Excited to get posting with NapoleonCat?

Zip on over to the Publisher and smack that "Plus - Create post button" on the right.

Or, take the express route with this direct link: Create a post.

The Publisher in NapoleonCat

Also, below you can find a lineup of detailed articles to help you navigate the Publisher! πŸ‘‡

Related articles

πŸ”— Need more wisdom? Dip into our all-encompassing Publisher Help Center.


So, you're probably thinking, "All these cool Publisher's features sound great, but what's in it for my business?" πŸ€” Well, here's a handful of benefits:

  • πŸš€ Skyrocket Productivity: No more platform-hoppingβ€”now you've got more time to create content that shines

  • 🎯 Laser-Focused Strategy: With the content calendar, you'll have your social media strategy planned and visualized like a pro

  • 🀝 Collaborative Magic: Bring your team together to work seamlessly on content creation

  • πŸ” Informed Decisions: Make smarter choices with content engagement data at your fingertips

  • πŸ“ˆ Audience Growth: Keep your content fresh and your audience engagedβ€”boost your follower count

  • πŸ† Brand Consistency: Maintain a consistent brand image by scheduling posts across all platforms

And... that's a wrap!

πŸ’¬ Need a little cat-sistance? Our Customer Success team is always here to lend a paw. Chat with us in the bottom right-hand corner of your screen.

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