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Post to Facebook, Instagram, LinkedIn, TikTok, and Google My Business
Post to Facebook, Instagram, LinkedIn, TikTok, and Google My Business

Learn how to post, draft, and schedule across multiple platforms with NapoleonCat's Publisher

Igor avatar
Written by Igor
Updated over 4 months ago

Hey there, social media whiz!

Quick pop quiz: Who loves the social media shuffle, darting from Instagram to Facebook, then to LinkedIn, TikTok, Google My Business, and back again? 🤹‍♀️

Exactly, no one!

But here's the good news: With NapoleonCat's publisher, you can draft, schedule, and post to multiple platforms at once. Enjoy platform-specific formats like Reels, stay organized with a slick calendar, and collaborate on drafts. ✍️ Let's jump right in!

How to post, draft, and schedule

🌟 Quick Insight: Before we jump in, let's set the stage: when creating a post, you're the architect.

You can draft, schedule, or post to multiple platforms, or just one. You decide!

  1. First things first. Hop on over to the Publisher, and let's create a post

  2. On the left, you'll see a list of all your managed social media pages connected to NapoleonCat.

    Check the boxes next to the profiles you want to post to. You can select them all at once by hitting "Select all":

  3. Now, let's get creative.

    In the middle column, you can craft your content. Write your post, add images or videos, sprinkle in some emojis and hashtags, and even add platform-specific components.

  4. You'll see a live preview of your post on the right-hand side. 👆 It's like having a sneak peek into the future!

  5. Once your post is ready to publish, you can either publish it right away or schedule it for later.

    If you choose to schedule it, just toggle on "Schedule post," pick the day on the calendar, and set the time:

  6. Do you want to save your post as a draft for future tweaking? You got it! 👆 Just hit "Save draft."


Platform-specific posts

With the basics out of the way, it's time to tackle the specifics.

So, let's discuss the different post formats you can use on each platform and how to do it!


🔵Facebook

This social media giant offers a variety of post formats, and with NapoleonCat, you can make the most of them! Here's how:

Images and Videos

First things first, you can post images and videos. Whether it's a stunning photo of your latest product or a fun behind-the-scenes video, you can share them all on Facebook:

Heads-up: For Facebook posts, you can add up to 30 images.

Facebook Reels

Ready to join the Reels bandwagon? Choose the post type to Reels, add a video, and you're all set!

Links with UTM tags

Want to share a blog post or your website? No problem! You can add links to your posts.

And here's a pro tip: you can even add UTM tags to your links to track where your traffic is coming from. See more on using UTM tags here.

Post Visibility Settings

To target your Facebook post, fill in the “Audience Targeting section.”

You’ll see a couple of extra boxes where you can limit the visibility to specific age groups and locations: countries, regions, or cities. It's like having a magic wand to control who sees your posts!


🤳 Instagram

Next up, Instagram! This platform is all about visuals, and with NapoleonCat, you can make your posts truly shine. Here's how:

Images and Videos

Capture the essence of your brand with stunning images and engaging videos. NapoleonCat makes it easy to share your visuals on Instagram.

To create a Carousel post, just add a few pictures!

Reels

With NapoleonCat, you can post Reels. To do so, just choose Reels and add a Video

Carousel Posts

Have more than one image to share? Carousel posts are your best friend! With NapoleonCat, you can create carousel posts that allow you to share multiple visuals in a single post.

Location Tagging

On Instagram, you can tag your location! Just select the proper place here:

First Comment

Want to add more context to your post or include extra hashtags without cluttering your caption? No problem! With NapoleonCat, you can add the first comment to your Instagram post right when you schedule it:


🎵 TikTok

Stepping onto the TikTok stage is about capturing life's fun moments, showcasing your creativity, and connecting with your audience in a unique and engaging way.

With NapoleonCat, you can make your TikTok presence felt. Here's how:

Video Posts

TikTok is the home of short, snappy videos that pack a punch. You can post and schedule them all with NapoleonCat:

Disable comments, duet, stitch

Want to keep your TikTok interactions in check? NapoleonCat gives you the power to turn off comments, duets, and stitches on your posts, ensuring you have the control you need over your content.


🏪 Google My Business

Your next stop is Google My Business, a platform for showcasing your business and connecting with your customers.

📅 And here's the game-changer! Unlike the basic features of Google My Business, NapoleonCat lets you schedule your GMB posts for later!

Images

A picture is worth a thousand words, right? With NapoleonCat, you can add images to your Google My Business posts, making them more engaging and eye-catching.

Show off your products, your team, or anything else that tells your business story:

What's New, Events, Offers

You can post updates about what's new with your business, share upcoming events, or promote special offers. Whether it's a new product launch, a community event, or a limited-time discount, NapoleonCat helps you keep your customers in the loop.

Call-to-Action Buttons

Want to drive customer action? You can add CTA buttons to your posts. Whether you want customers to book an appointment, order online, buy a product, learn more, sign up for your newsletter, or call your business, NapoleonCat makes it easy for you:

Voucher Codes, Offer Links, Terms and Conditions

Running a promotion? You can add voucher codes and offer links to your posts. Plus, you can include terms and conditions to ensure your customers know exactly what's on offer.


💼 LinkedIn

Switching gears to LinkedIn, the platform where business and professionalism meet!

Currently, you can only post on LinkedIn's company pages. You can one image, video, or link per post.

Here's how:

Image and Video Posts

LinkedIn lets you post images or videos to share your latest business achievements, industry insights, or team highlights.


Links with UTM tags

Want to drive traffic to your website or a specific landing page? You can add links to your LinkedIn posts.


Team Collaboration and Workflow

💡NapoleonCat's Publisher is a fantastic space for you and your team to collaborate on your content initiatives — and keep your content calendar organized!

You can see your Teammates' comments:

And you can see who is assigned to a particular post

And... that's a wrap!

Do you need a little persuasion? Our Customer Success team is always here to help. Just click on chat in the bottom right-hand corner of your screen.

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