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Post to Facebook, Instagram, LinkedIn, TikTok, and Google My Business
Post to Facebook, Instagram, LinkedIn, TikTok, and Google My Business

Learn how to post, draft, and schedule across multiple platforms with NapoleonCat's Publisher

Napoleon The Cat avatar
Written by Napoleon The Cat
Updated over a week ago

Hey there, social media whiz!

Quick pop quiz: Who loves the social media shuffle, darting from Instagram to Facebook, then to LinkedIn, TikTok, Google My Business, and back again? 🤹‍♀️

Exactly, no-one!

But here's the good news: With NapoleonCat's publisher, you can draft, schedule, and post to multiple platforms at once. Enjoy platform-specific formats like Reels, stay organized with a slick calendar, and collaborate on drafts. ✍️ Let's jump right in!

How to post, draft, and schedule

🌟 Quick Insight: Before we jump in, let's set the stage: when creating a post, you're the architect.

You can draft, schedule, or post to multiple platforms at once, or just one. You decide!

Post to Facebook, Instagram, LinkedIn, TikTok, Google My Business, and Twitter - all with NapoleonCat

  1. First things first. Hop on over to the Publisher and let's create a post

  2. On the left, you'll see a list of all your managed social media pages connected to NapoleonCat.

    Check the boxes next to the profiles you want to post to. You can select them all at once by hitting "Select all":

    Post to Facebook, Instagram, LinkedIn, TikTok, Google My Business, and Twitter - all with NapoleonCat

  3. Now, let's get creative.

    In the middle column, you can craft your content. Write your post, add images or videos, sprinkle in some emojis and hashtags, and even add platform-specific components.

    You can also hit "Sync text field" to copy a post description from one platform to another, like from Instagram to Facebook:

    Post to Facebook, Instagram, LinkedIn, TikTok, Google My Business, and Twitter - all with NapoleonCat

  4. On the right-hand side, you'll see a live preview of your post. 👆 It's like having a sneak peek into the future!

  5. Once your post is ready to go, you can either publish it right away or schedule it for later.

    If you choose to schedule it, just toggle on "Schedule post", pick the day on the calendar, and set the time:

    Post to Facebook, Instagram, LinkedIn, TikTok, Google My Business, and Twitter - all with NapoleonCat

  6. Want to save your post as a draft for future tweaking? You got it! 👆 Just hit "Save draft".


Platform-specific posts

With the basics out of the way, it's time to tackle the specifics.

🔗 For a quick glance at available formats and features, the "Publisher: Overview, Features, Benefits" article is your handy reference.

📐 Worried about image sizes and video FPS? Don't sweat it! Here's a guide that will help you nail those video and image size guidelines.

So, let's discuss the different post formats you can use on each platform and how to do it!


🔵Facebook

This social media giant offers a variety of post formats, and with NapoleonCat, you can make the most of them! Here's how:

Images and Videos

First things first, you can post images and videos. Whether it's a stunning photo of your latest product or a fun behind-the-scenes video, you can share them all on Facebook:

Post to Facebook, Instagram, LinkedIn, TikTok, Google My Business, and Twitter - all with NapoleonCat

Heads-up: For Facebook posts, you can add up to 30 images.

Facebook Reels

Ready to jump on the Reels bandwagon? Check out our comprehensive guide on how to post Facebook Reels with NapoleonCat. It's easier than you think!

Links with UTM tags

Want to share a blog post or your website? No problem! You can add links to your posts.

And here's a pro tip: you can even add UTM tags to your links to track where your traffic is coming from. See more on using UTM tags here.

Post to Facebook, Instagram, LinkedIn, TikTok, Google My Business, and Twitter - all with NapoleonCat

Post Visibility Settings

To target your Facebook post, switch on the “Post visibility settings”.

You’ll see a couple of extra boxes where you can limit the visibility to specific age groups and locations: countries, regions, or cities. It's like having a magic wand to control who sees your posts!

Post to Facebook, Instagram, LinkedIn, TikTok, Google My Business, and Twitter - all with NapoleonCat

Hidden Posts

Want to publish a post that's only visible to your team? Just switch on the “Publish as hidden post” option. The hidden post won’t be visible on your Facebook timeline to anyone outside your organization, but you can change its settings at any time directly on Facebook.

Post to Facebook, Instagram, LinkedIn, TikTok, Google My Business, and Twitter - all with NapoleonCat

🤳 Instagram

Next up, Instagram! This platform is all about visuals, and with NapoleonCat, you can make your posts truly shine. Here's how:

Images and Videos

Capture the essence of your brand with stunning images and engaging videos. NapoleonCat makes it easy to share your visuals on Instagram.

Post to Facebook, Instagram, LinkedIn, TikTok, Google My Business, and Twitter - all with NapoleonCat

Reels

With NapoleonCat, you can post Instagram reels (and here's how) – Reels are Instagram's newest way to create fun and engaging video content.

Carousel Posts

Have more than one image to share? Carousel posts are your best friend! With NapoleonCat, you can create carousel posts that allow you to share multiple visuals in a single post.

Location Tagging

Show your followers where the magic happens! With NapoleonCat, you can tag your location on your posts, making it easier for your audience to connect with you.

Hit the "Location" icon, start typing out your location, and choose it from the-dropdown:

Post to Facebook, Instagram, LinkedIn, TikTok, Google My Business, and Twitter - all with NapoleonCat

First Comment

Want to add more context to your post or include extra hashtags without cluttering your caption? No problem! With NapoleonCat, you can add the first comment to your post right when you schedule it:

Post to Facebook, Instagram, LinkedIn, TikTok, Google My Business, and Twitter - all with NapoleonCat

🎵 TikTok

Stepping onto the TikTok stage, it's all about capturing life's fun moments, showcasing your creativity, and connecting with your audience in a unique and engaging way.

With NapoleonCat, you can make your TikTok presence felt. Here's how:

Video Posts

TikTok is the home of short, snappy videos that pack a punch. You can post and schedule them all with NapoleonCat:

Post to Facebook, Instagram, LinkedIn, TikTok, Google My Business, and Twitter - all with NapoleonCat

🔗 Check out this in-depth guide on how to post and schedule TikTok posts with NapoleonCat.

Disable comments, duet, stitch

Want to keep your TikTok interactions in check? NapoleonCat gives you the power to disable comments, duets, and stitches on your posts, ensuring you have the control you need over your content.

Post to Facebook, Instagram, LinkedIn, TikTok, Google My Business, and Twitter - all with NapoleonCat

🏪 Google My Business

Next stop, Google My Business! This platform is all about showcasing your business and connecting with your customers.

📅 And here's the game-changer! Unlike the basic features of Google My Business, NapoleonCat lets you schedule your GMB posts for later!

Images

A picture is worth a thousand words, right? With NapoleonCat, you can add images to your Google My Business posts, making them more engaging and eye-catching.

Show off your products, your team, or anything else that tells your business story:

Post to Facebook, Instagram, LinkedIn, TikTok, Google My Business, and Twitter - all with NapoleonCat

What's New, Events, Offers

You can post updates about what's new with your business, share upcoming events, or promote special offers. Whether it's a new product launch, a community event, or a limited-time discount, NapoleonCat helps you keep your customers in the loop.

Post to Facebook, Instagram, LinkedIn, TikTok, Google My Business, and Twitter - all with NapoleonCat

Call-to-Action Buttons

Want to drive customer action? You can add CTA buttons to your posts. Whether you want customers to book an appointment, order online, buy a product, learn more, sign up for your newsletter, or call your business, NapoleonCat makes it easy for you:

Post to Facebook, Instagram, LinkedIn, TikTok, Google My Business, and Twitter - all with NapoleonCat

Voucher Codes, Offer Links, Terms and Conditions

Running a promotion? You can add voucher codes and offer links to your posts. Plus, you can include terms and conditions to ensure your customers know exactly what's on offer.

Post to Facebook, Instagram, LinkedIn, TikTok, Google My Business, and Twitter - all with NapoleonCat

💼 LinkedIn

Switching gears to LinkedIn, the platform where business and professionalism meet!

Currently, you can only post to LinkedIn company pages. You can one image, video, or link per post.

Here's how:

Image and Video Posts

LinkedIn allows you to post images or videos, perfect for sharing your latest business achievements, industry insights, or team highlights.

Post to Facebook, Instagram, LinkedIn, TikTok, Google My Business, and Twitter - all with NapoleonCat

Links with UTM tags

Want to drive traffic to your website or a specific landing page? You can add links to your LinkedIn posts.

And here's the kicker - with NapoleonCat, you can add UTM tags to your links, making it super easy to track your traffic sources and measure the effectiveness of your posts.

Post to Facebook, Instagram, LinkedIn, TikTok, Google My Business, and Twitter - all with NapoleonCat

Team Collaboration and Workflow

💡NapoleonCat's Publisher is a fantastic space for you and your team to collaborate on your content initiatives — and keep your content calendar organized!

Post to Facebook, Instagram, LinkedIn, TikTok, Google My Business, and Twitter - all with NapoleonCat

See these guides for more:

  • 📂 Internal Titling and Tagging: Organize and track your content with internal titles and tags for internal navigation and clarity

  • 👥 Team Collaboration: Assign tasks, approve posts, and discuss drafts with your team

  • 🎯 Granular Access: Set who can create posts and who can only view them. You can even let your clients in on the action!

  • 🗓️ Content Calendar: Organize your Social Media content and publishing with slick calendar views

And... that's a wrap!


💬 Need a little purr-suasion? Our Customer Success team is always here to help. Just click on chat in the bottom right-hand corner of your screen.

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