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Discover Image and Video Size Guidelines for Social Media Platforms
Discover Image and Video Size Guidelines for Social Media Platforms

Get the lowdown on social media Image and video sizes

Igor avatar
Written by Igor
Updated over a month ago

Hey there, content creator extraordinaire! ✨

You're in the business of making content that connects, not fussing over image sizes or FPS.

So, let's simplify things for you! Here's the scoop on image and video size guidelines for different social media platforms when using NapoleonCat's Publisher:


🔵 Facebook

Video

- Max. file size: 1 GB

- Max width: 1920 px

- Aspect ratio: 4:5 (min) to 16:9 (max)

- Frame rate: 23 - 60 FPS

- Duration time: Less than 140 sec

Image

- Max. file size: 10 MB

- Min. width: 400 px

- Min. height: 300 px

- Min WxH: 400 x 300 px

- Aspect ratio: 0.8 (min) to 1.91 (max)

- Multi-image max. image count: 30

Reel

- Max. file size: 1 GB

- Duration time: minimum 4s, less than 90s

- Min. resolution: 540 x 960

- Aspect ratio: 9:16

☝️ Please note that for images exceeding 1920 x 1920 px in height/width aspect, NapoleonCat proportionally scales the image to these maximum parameters. This applies to uploading images to our Publisher for all supported social media platforms in our application.

📸 Instagram

Video

- Max. file size: 1 GB

- Max. width: 1920 px

- Aspect ratio: 4:5 (min) to 16:9 (max)

- Frame rate: 23 - 60 FPS

- Duration time: Less than 140 sec

Image

- Max. file size: 8 MB

- Min width: 400 px

- Min height: 300 px

- Min WxH: 400 x 300 px

- Aspect ratio: 0.8 (min) to 1.91 (max)

- Multi-image max. image count: 10

Reels

- Max. file size: 1 GB

- Max. width: 1920 px

- Aspect ratio: 0.01:1 (min) to 10:1 (max)

- Frame rate: 23 - 60 FPS

- Duration time: 3 sec (min) to 15 min (max)

☝️ A quick note: You can publish reels with longer durations and different aspect ratios. However, only reels with durations between 5 and 90 seconds and aspect ratios of 9:16 are eligible to appear in the Reels tab.

💼 LinkedIn

Video

- Max. file size: 1 GB

- Max width: 1920 px

- Aspect ratio: 4:5 (min) to 16:9 (max)

- Frame rate: 23 - 60 FPS

- Duration time: Less than 600 sec

Image

- Max. file size: 10 MB

- Min width: 400 px

- Min height: 300 px

- Min WxH: 400 x 300 px

- Aspect ratio: 0.8 (min) to 1.91 (max)

- Multi-image max. image count: 1

👩‍💼Google My Business

Image

- Max. file size: 10 MB

- Min width: 400 px

- Min height: 300 px

- Min WxH: 400 x 300 px

- Aspect ratio: 0.8 (min) to 1.91 (max)

- Multi-image max. image count: 1

🎵 TikTok

Video

- Max. file size: 1 GB

- Max width: 1920 px

- Aspect ratio: 4:5 (min) to 16:9 (max)

- Frame rate: 23 - 60 FPS

- Duration time: Less than 600 sec

And.... that's a wrap!


🗨️ Still have questions? Don't hesitate to reach out to our Customer Success team on chat! We're in the bottom right-hand corner, ready to lend a paw.

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