Set up Auto-moderation rules for your Instagram profiles to enable automatic replies, hiding or deleting inappropriate content from your profile and much more.

To create a rule, go to the Auto-moderation module in the menu on the left.

You can use ready-made templates or define your rule from scratch by clicking the yellow "+Create new rule" button:

First things first, give your rule a name. A well-thought-out name will help you find the rule on the list of rules that you create. You can also add an internal note.

Select the Instagram platform. Next, add the profile(s) for which you want the rule to work.

In the next step, you can choose the type of message to which your rule applies:

  • organic comment

  • private message

If you want the rule to work on a specific set of comments, you can also:

  • select tags. If you want to use these, remember that you need to tag your fans within your NapoleonCat Inbox first. You can mark active fans, trolls, bots, or whoever else you want to tag. Click here if you want to find out more.

  • add keywords in order to specify exact triggers within comments you want to auto-moderate.

Important: if you want the keyword to work also with prefixes and suffixes, add an asterisk (*) before and/or after the word. Be careful, adding asterisks before and after the word *lie* will trigger the rule also for the word “believe”. Separate multiple keywords with commas or press “Enter” to add another one.

Once you’re done with defining the trigger, you can choose what actually happens with a comment. Directly on Instagram a rule can:

  • reply in a comment

  • reply in a private message

  • delete

  • hide

You can also set up random replies. Not to worry, it’s not a bot-like reply! You may set an unlimited number of different replies by clicking “Add another reply to randomize” button.

NapoleonCat will choose one of them to be published each time the rule is triggered. If you want the comment author to be tagged in the reply (and notified about it), use [@author] variable in the reply content. NapoleonCat will automatically replace it with the username of the person you’re replying to.

You can define the rule action inside NapoleonCat if you wish and automatically:

  • archive

  • flag

  • tag

  • assign moderators

  • mark sentiment


    Scrolling down, you can set e-mail notifications. If you decide to do so, NapoleonCat will send a notification to the indicated e-mail address each and every time the rule works. Important! We take no responsibility for thousands of notifications in your e-mail inbox, so set it wisely :-).


    Last but not least you’ll come across the "Schedule” box. Use it if you want the rule to work only during certain days of the week and hours, for example when your moderators are unavailable. Tick the “Rule schedule” box and mark the time slots to activate the rule (grey squares mean active time for the rule).

Click "SAVE&RUN" and...

You’re all set!

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